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The Direct Marketing Association (DMA) released their annual Statistical Fact Book this month, which includes information on the latest benchmarks, marketing trends and consumer behavior. To kick off the release of the 2014 Statistical Fact Book, DMA is sponsoring a webinar on April 23 featuring a collection of top marketing professionals discussing some of the […]


The latest nonprofit fundraising numbers are in and—as has been the case for the past couple years—it’s a mixed bag. While overall giving increased over the same period last year, growth has slowed from last quarter. Still, there is a strong silver lining to these middle-of-the-road numbers: Online giving to nonprofits once again saw significant […]


At last month’s FundRaising Success Virtual Conference & Expo, eleventy group’s own Angie Moore moderated two interesting and informative panel discussions. The first session (which we detailed in this recent eleventy blog post) tackled the topic of nonprofit watchdog groups. The second session, which we’ll discuss here today, took on the more general topic of nonprofit […]


It’s that time of year again. We’re halfway through 2013, and we’re starting to see more and more results from studies of 2012 marketing numbers coming to light. That means more valuable insights are now available to help you shift your strategy and adjust your efforts moving forward. Today, we share a trio of links […]


We know summer doesn’t officially begin until June 21. But the kids are out of school, the sun is in the sky—for all intensive purposes, summer has arrived. That means it’s time to ask the age-old question: What are your plans for the summer? It’s an important question for businesses and nonprofits alike. The summer […]