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Recently, the Millennial Impact Project released their 2012 Millennial Impact Report. The report provides results from an extensive study of more than 6,500 millennials (defined as individuals ages 20-35) on how they learn, connect and give to nonprofits. This is an incredibly well put together report filled with lots of great data and engaging infographics. […]


There’s a strange imbalance in the world of marketing. Most organizations weigh their marketing efforts in one of two directions: data-focused or creative-focused. It’s either about the numbers or the appeal. For whatever reason, these two key marketing aspects (data and creative) are typically kept at a distance – with one being favored over the […]