Recently, our own VP of Strategy and Development Angie Moore was one of the speakers on the NonProfit PRO webinar, “Power Targeting: Segmentation Strategies That Raise More Money”. In the webinar, Angie and other nonprofit experts discussed ways to amp up fundraising appeals and increase donations through power targeting. In today’s post, we’ll look at […]

Facebook has long been a top social destination for nonprofits looking to share updates with their supporters and increase their reach. With 1.55 billion active users around the world, Facebook offers opportunities for not only connecting with current donors and volunteers—but also encouraging them to get their friends and family members on board. Over the past five years, […]

Loyalty. Long-term relationships. Growth. These are the well-known keys to success for any nonprofit looking to not simply survive but thrive. You have to build a team of people who want to work with you to achieve your mission, who are so committed they will stick with you for decades in order to see it […]

Have you ever been ready to give to a nonprofit online, your credit card right in front of you… and then you get to the donation page. Maybe it asks for too much info. Or maybe it makes you click-through one too many pages. But somewhere along the way, you rethink your donation decision. Donation […]

When companies and agencies talk about why social media is such a valuable marketing tool, you’ll hear one word repeated over and over: Engagement. Social media is an open conversation with the people you want to reach that doesn’t require someone to open a letter, click on an email, or pick up a phone. They’re […]